Our SEO FAQs section!
Here, we address common questions about SEO to help you understand more about how we work and the value we bring to your SEO strategy
WordPress SEO Agency
We can make your website do the hard work for you
SEO & Digital Marketing Services
Expert SEO Services in Cambridge, UK.
We will develop and design your website according to the latest SEO practices, aiming for optimal performance and improved search rankings for your future site.
We are happy to also work with existing websites to improve their current performance and SEO strategy or create customised SEO strategies from scratch.
Our goal is to closely work with our clients to ensure that their future customers can easily find and understand their business.
We offer full-service SEO, including:
- Google Analytics & Google Search Consol setup, custom reports, and insights
- On-page & off-page SEO
- Keyword research and content strategy
- Local SEO and Google Business Profile optimisation
- Link building strategies
- Competitor analysis
- Technical SEO audits and fixes
- Ad consultancy & strategies
B2B SEO Services
Our SEO Services Performance
SEO Services for Small and Large Businesses
We offer customised SEO solutions for both small and large businesses alike. Whether you are just starting up, or trying to reach another SEO level, we will create a strategy designed to boost visibility and help you reach your target audience.
As a small business ourselves, we understand the challenges small businesses face when trying to reach their target audience.
We have experience in helping and creating customised SEO strategies for various industries, including healthcare/biotech/life sciences, recruiting, real estate, and more.
We’re here to simplify SEO and help you thrive with our small business SEO services. With tailored strategies and personalised support, we make it easy for small businesses to drive growth online.
53% of users abandon a website if it takes more than 3 seconds to load.
A well-crafted internal linking will help boost crawlability and ranks by up to 40%.
Pages targeting a single topic rank higher than broad ones.
Working with Douglass Digital has been brilliant. Charlie and Adriana are always friendly, helpful, and make everything feel effortless.
After a couple of years working together, they’ve taken the stress out of SEO and made a real difference to our visibility online.
Approach and Strategy
Our approach to SEO is comprehensive and results-driven. Here’s how we work:
Initial Assessment
We start by getting to know your business and what it stands for. We perform a detailed analysis of your website’s current SEO performance and identify strengths and areas for improvement. After these steps are completed, we’ll start creating an SEO strategy that best suits your business.
Keyword Research
We will conduct thorough keyword research to identify the most relevant and valuable keywords for your business and goals.
On-Page Optimisation
After identifying the most relevant and valuable keywords for your business, we will offer recommendations to improve your content, optimise subtitles and meta tags, build an internal linking strategy, and more. All these are to improve the online journey of your users, improve visibility and boost crawlability.
Off-Page Optimisation
Off-page optimisation is as important as on-page optimisation. We will help you build off-page strategies to increase your website’s authority and trustworthiness.
Technical SEO
Technical aspects of your website, such as duplicate content, slow load speed, broken links, missing meta descrptions, and more, are often causes of concern and cause visibility loss and drops in rankings. As part of our package, we will monitor, report, and help you fix any technical errors.
Regular Monitoring and Reporting
As SEO is an ongoing process, we will keep you updated on your website’s progress, the latest changes, offer continuous recommendations, and provide monthly reports.
We’ve always carried out our website design/SEO in-house, so when we decided to contract out the work, we were in a very good position to know what we were looking for.
I personally interviewed four of the better website designers within the Cambridge area. Of the four, three failed miserably and displayed very little understanding of SEO.
However, I was impressed with the depth of knowledge that Douglass Digital displayed. Charlie and his team have now been contracted for a little over two years [as of April 2025] and we are very impressed with what they have accomplished during that time.
68% of online experiences start from a Search Engine Query.
WordPress handles 80-90% of Google’s Crawling Issues making it perfect for SEO!
85% of clicks from search engines are made on organic results rather than advertised results.
What Sets Us Apart As a WordPress SEO Agency
We will create a strategy that works for you and your goals. Every business is unique and has its own story, which means there is no single strategy that fits all for SEO and online growth.
That’s why we are:
Data-Driven
We base our strategies on data and industry insights to ensure our SEO efforts return measurable results.
Client-focused
Our client-centric approach circles around your goals, ensuring we effectively solve your problems and identify areas for improvement.
Each business has its own story and goals, and we create customised SEO strategies to suit your specific needs.
Honest
We don’t make empty promises of increased general website traffic. Our main goal is to improve the quality of your traffic, leading to more conversions and sales.
Expert Tips and Insights
Visit our dedicated SEO section for more information on SEO & Digital Marketing tips, tricks, and insights.
Our SEO section is full of valuable information covering various topics, all designed to help you better understand the latest trends and developments in SEO and Digital Marketing.
Contact Us
Get in touch to partner with us, your trusted WordPress SEO experts, for effective optimisation and visible results.
Let us handle the complexities of SEO whilst you enjoy the benefits your business receives from our WordPress SEO agency.
Working with Douglass Digital is like having an extended internal team. Our regular catch up meetings ensure that we iteratively improve our website’s SEO through valuable and actionable insights that are carefully tracked and monitored to demonstrate improvements over time.
We would recommend their services to anyone wishing to hand over this critical task to a safe set of hands!
SEO, or Search Engine Optimisation, is the process of enhancing your website’s visibility on search engines. For a deeper understanding of SEO’s importance, explore our detailed blog post on the subject.
The time it takes to see SEO results can vary based on several factors, including your website’s current state, competition, and the strategies implemented. Generally, it may take a few months to start noticing significant improvements in rankings and organic traffic. SEO strategies are continuous efforts, so patience is essential.
SEO’s ROI is measured in terms of increased website traffic, leads, and revenue. By improving your website’s visibility and attracting more qualified visitors, SEO contributes to business growth and a positive return on investment.
We employ a range of SEO techniques, depending on your needs. Our approach is tailored to your specific goals and industry.
SEO is influenced by numerous factors, and no one can guarantee specific rankings on Google. We focus on sustainable, long-term strategies to improve your website’s visibility and traffic, but rankings depend on various variables.
Yes, as an expert WordPress SEO agency, we strictly adhere to Google’s guidelines and best practices. Ethical SEO is essential to avoid potential penalties and ensure your website’s long-term success.
Yes, we provide regular reports and updates on your website’s SEO performance, including ranking improvements, traffic analytics, and the status of ongoing SEO activities.
Contact us, and we’ll be delighted to address your questions.
