About Cambridge Innovation Parks
Established in 2012, Cambridge Innovation Parks (CIP) has become a well-known business hub in Cambridge North. CIP offers excellent office spaces and amenities within a collaborative and innovative community setting.
They aim to provide entrepreneurs and businesses with the knowledge and resources to create globally transformative companies.
Objective
The primary objective of this brochure website design project is to showcase CIP’s values of simplicity, elegance, and functionality.
CIP wanted a website that communicated its offerings and commitment to quality services and sustainability.
Brochure Website Design Solution
We created an elegant and user-friendly brochure website with a clean and modern design.
Leveraging Brand Colours for UX
We used white, blue, and green tones from the logo, not just to maintain brand consistency, but also to improve navigation and user experience.
Blue accents highlight essential sections, while green tones guide users through actions and buttons, providing intuitive navigation.
Minimalistic Design with Dynamic & Static Elements
The website’s user-friendly menu gives visitors easy access to CIP’s amenities, accommodations, community events, and more. Also, the website includes a responsive design, ensuring a hassle-free browsing experience across various devices.
We’ve also integrated a dynamic news section into the website. This feature is a great and simple way for CIP to share its latest news and insights. Users can effortlessly sort the articles by category and year.
Additionally, we integrated dynamic visual effects and static animations that present CIP’s success and growth.
Outcome
The new brochure website design for CIP has successfully achieved its objectives.
The website’s design and intuitive navigation contribute to a positive user experience. Effectively showcasing CIP’s premium accommodations, cutting-edge amenities, and commitment to sustainability.
Key Takeaways
The new redesign successfully:
– Illustrates CIP’s brand identity, values, and commitment to excellence and sustainability
– Delivers essential details about their offerings.
– Provides information about their latest updates.
– Ensures easy browsing on different devices without any hassle.
With this simple and modern redesign, we have helped CIP present its offerings and attract potential tenants and collaborators.
The simplicity of the website aligns with CIP’s image as a premier business hub in Cambridge North.
