Sarcina Packaging provides high quality off the shelf and custom-made packaging solutions to commercial and retail clients at highly competitive prices. They specialise in providing a reliable, personalised and integrated service that adds value whilst saving their clients time and money.
A brand new website needed to replace the outdated existing Sarcina Packaging site. The old website was created to provide a basic online presence and produced little to no conversions neither did it generate any significant organic traffic. The content on the existing site was generally geared to generic unbranded packaging products that ARE no longer relevant to Sarcina’s business model. The new website will be keyword optimised and will be responsive to work on any platform or device. The aim of the new site will be to increase online, organic traffic and provide an increase in sales and brand awareness. It will also provide a more appropriate, less generic online presence.
A good measure of success would be to have 2 quality client conversions each month as a result of the new website being implemented.
The new website needed to deliver on a number of key items including:
- Improved navigation and site search
- Implement a modern new design
- Built in WordPress with a simple admin area
- Improve search engine performance of the site to increase sales opportunities
