The Institute of Hospitality is a registered charity and the professional membership body for managers and aspiring managers working and studying in the hospitality, leisure and tourism industry. Established in 1938, IOH have members working in all industry sectors in over 100 countries around the world with over 10,000 hospitality professionals.
Their existing website solution was over nine years old, built on a proprietary CMS (content management system) that had come to the end of its natural life in terms of design and functionality. IOH use the Oomi CRM system to manage memberships and wanted to offer a seamless integration between the two systems for members and streamline administration functions.
IOH went to market to engage with a new supplier who specialise in membership website design and CRM integration, they needed an agency that could build an engaging new membership platform for their members.
Due to the restrictions and cost associated with using a proprietary CMS system it was important the new website was built on a truly open source solution.
The new website needed to deliver on a number of key items including:
- Improved navigation and site search
- Streamlined members sign up process
- Intuitive membership area
- Events with online booking and ticket management
- Two way seamless integration and sync with Oomi CRM
